Roberto is Group Director of Custom Research at Coca Cola (US). Roberto Cymrot is Knowledge & Insights Group Director at Coca-Cola North-America, where he leads the team that manages custom research across all brands in the U.S. A natural of Brazil, Roberto has over 15 years of research experience, having worked at Colgate-Palmolive, Reckitt Benckiser, and Nielsen. His experience spans domestic and international roles, including Latin America and Eurasia.
Based in the US, Kristin is a three-time successful entrepreneur who serves as a growth hacking and sales & marketing strategy consultant on behalf of brands, through her firm Kristin Luck Consulting. Prior to starting her growth hacking consultancy, Kristin was the co-founder and head of Operations & Strategy for OTX (acquired by Ipsos) and most recently served as President& Chief Marketing Officer for Decipher, driving the firm to double digit growth annually before its acquisition in late 2014 by FocusVision. Kristin is passionate about gender equality. She founded the Women in Research (WiRe) global networking group and is a former Ginny Valentine Award winner for “Fearlessly Advocating Gender Equality.”
Vanella is the Global CEO of Hall & Partner and has been steering the company towards success in data and customer insights for the past decade. In addition to her leadership at H&P, Vanella is also a member of the United Kingdom’s Creative and Cultural Skills Advisory Panel, representing the advertising industry and IPA in their mission to attract greater diversity of talent. Vanella is also a board member of OPUS, a charity that promotes greater understanding of people in global society. Previous to working at H&P, Vanella spent 20 years working for some of the best advertising agencies.